The statistics confirms that Germany’s World Cup win drew 280 million interactions on social network, which is more than 2013 Super Bowl, with peak of 618,725 tweets per minute.
Germany’s final victory over Argentina completely broke global records on Twitter. Facebook also recognized it as the biggest sporting event in history. According to Twitter, Germany’s 1-0 victory peaked at almost 620,000 tweets per minute, which far exceeds the previous record of 580,000 tweets set during the Germany’s 7-1 demolition of Brazil in the semi-final a few days ago. Nevertheless, the total of 32.1 million tweets sent as the game progressed, which have been tracked on a global heat map during the game, couldn’t break the record of 35.6 million set by the Germany/Brazil game. Well, there were more goals, if you can count – maybe this was the reason.
One of the German players, Lukas Podolski, suddenly proved to be something of a one-man Twitter “selfie” phenomenon: his shot of teammate Bastian Schweinsteiger kissing his cheek right after the victory hit the web and was retweeted over 88,620 times in a few hours, while receiving 78,169 favorites. “Selfie number 2” was a follow-up shot with German chancellor Angela Merkel. This one received 25,022 retweets and even more favorites.
Twitter wasn’t the only social network to see its record breaking. Facebook confirmed that 88 million global users made a record 280 million interactions, including publications, likes and comments, during the 2014 World Cup final. Facebook pointed out that this figure easily broke through the previous record held of 245 million interactions, which was set by the 2013 Super Bowl. The social network also claimed that the top 5 countries creating the global “buzz” were the United States, Brazil, Argentina, Germany and Indonesia.
Thanks to ET!